Which path should you take with your tech invention or startup idea? This page brings together all key content about tech startup strategies — whether you're aiming to sell an idea, build to sell, or grow and scale a full business. Discover how to match your approach to the maturity of your technology, your goals, and the expectations of investors or buyers. This strategic overview helps you navigate the different roads from idea to exit.
Shape your tech venture into an attractive acquisition target from day one — with clear value, market fit, and limited execution risk.
Some founders want to scale, others want to exit. Discover how to develop your concept into a sellable company — not through years of growth, but through strategic positioning and early validation.
Explore how you can monetize your invention or concept — even if you're not launching a business.
If launching a full-fledged startup isn’t your thing, this guide shows you another path: protect your idea, craft your pitch, and approach companies ready to pay for innovation.
A roadmap for founders ready to turn a spark into a scalable business.
Whether you're validating your idea, assembling a core team, or expanding internationally — this playbook offers practical tips and strategic tools to help your startup grow in phases.
Bill Gates showed how tech vision plus a certain dose of bluff can create both scale as well as exit potential. Read more about this classic example of startup strategy done right.
Start a Tech Company
Selling an idea? Do you have a great product idea that can be brought to market but you lack the talent or time for entrepreneurship? Or perhaps you're a skilled inventor and entrepreneur, but prefer to spend your time developing ideas rather than starting and growing a business? Instead of launching a startup yourself, there's another approach: you can sell your idea to a company. Learn here how to sell your idea to a company.
Hello! I'm Siert Bruins, a Dutch entrepreneur and founder of a.o. Life2Ledger B.V. With a background in Medical Biology and a Ph.D. in clinical diagnostics from the University of Groningen, the Netherlands, I've spent decades in the world of innovation, especially at the intersection of Universities, Companies, and Academic Hospitals in the fields of life Sciences, Healthcare, and Technology. Since 2009, I've been running the Dutch version of this website, sharing insights for aspiring entrepreneurs, and have recently expanded to an international audience with the English version, Technoventure.eu. My work focuses on the development and validation of medical devices, including sensors for home diagnostics, as well as using blockchain technology to ensure the authenticity and provenance of medical datasets for AI applications. To put it bluntly: how can you be sure that you train, validate, test and use your algorithms with the datasets that you believe to be the right ones? I've had the privilege of navigating the entrepreneurial journey, learning from both successes and failures. My current project, Life2Ledger, aims to support healthcare data integrity with blockchain technology, offering solutions to ensure the trustworthiness of datasets in decentralized health systems. I believe that innovation is about learning through experience and I'm open to sharing my experiences with others. If you're interested in connecting, feel free to visit my LinkedIn profile. or follow my updates on X.